Top pet tech investments for your pet business
- louise oneill
- Jun 9, 2023
- 5 min read
Updated: Jun 19, 2023
Pet technology. A decade ago, this would have been an alien concept. But thanks to a booming pet industry, scientific advancements and our obsession with tech, pet tech is now a thing. Every pet owner wants the latest tech for their beloved fur ball. By 2027, the pet tech market is expected to reach £14.39 billion globally. In this blog, we’ll explore the top pet tech investments you can make to supercharge your pet business and ensure you're not left behind.
But first, you need to understand what your customers want from their pet tech. You can then make informed decisions on how you’re going to use tech in your business to deliver your results and provide bark-tastatic customer service and products.
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What your customers want from pet tech
Pet technology may be the latest way we are trying to humanise our pets. Look at the technology already available and it’s clear to see this. Wearable pet tech such as pet GPS is a relatively new thing. Tractive released their first-generation GPS tracking devices for dogs a mere 9 years ago in 2014. That’s crazy! Pet tech allows us to connect with our pets and interact with them in human ways.
A Segmenta survey suggested that 40% of pet owners purchased pet tech to ensure their fur love was safe. And consider these statistics from a Softeq survey:
· 86% use pet tech to monitor their pet’s activity
· 83% use pet tech to connect with their pets
· 83% use it to keep track of their pets
Your business should accommodate your customers’ needs and make informed choices on the right tech to use.
What your business needs from pet tech
As a business, you’ll want to utilise technology for different reasons. The right tech can help you become more efficient, saving you time, and costs, and helping with a seamless work experience day after day. By using the right tech, you’ll impress your customers and they’ll keep coming back to you.
So, without further ado, here are the top pet tech investments that will put your business on the map:
Pet tech for online/physical shops
You’ll want tech that’ll (mostly) impress the human pawrents.
Pet shop management software package
will help you to take care of your store productively. Look for a point-of-sale system (POS) that lets you manage your sales transactions. A cash register is a traditional POS. Modern POSs are highly intelligent. They can help with generating reports, managing inventory and tracking employee hours, as well as managing transactions. Essentially a software system that helps to manage your shop.
Lightspeed offers a POS from £39 per month for your essential business needs with additional costs for different needs, such as accounting software and additional marketing channels. The level you should go for depends entirely on your business and what you want out of it.
Pet tech your customers want to buy in your shop
Pet camera
So that your customers can monitor what their pet is up to at any time. Petcube Bites 2 Lite is a prominent and extravagant camera on the market incorporating 2-way audio, barking detection, a motion sensor, as well as a treat dispenser. Luxury tech for both pets and owners!
A pet flap for cats and small dogs designed to allow access via their microchip. Also stops unwanted visitors from coming in. An innovative product that has a built-in curfew timer for when Fido or Kitty isn’t allowed out.
Wi-fi enabled automatic pet feeder
Smart technology that allows you to dispense your pet’s food throughout the day when you’re not there. Available for both cats and dogs.
Pet tech for dog walkers
should help you to go-walkies efficiently, offering benefits to your fur clients and impressing the human ones too.
Dog walking software
Take the worry out of organising your dog walking business. Let the tech do it!
Time To Pet lets you manage customers, book staff, send updates and get paid all on one platform. There’s a customer app that allows real-time communication. 2-pawed and 4-pawed clients will be equally impressed with your efficiency.
Hip support harness
For any furry client suffering from arthritis or hip dysplasia. These harnesses work by compression, supporting the dog’s joint, reducing swelling and enabling the dog to move freer. It’s not a quick-fix solution and should be used with other remedies, such as joint supplements. A simple low-tech investment, showing you care for the individual needs of your furry clients. A guaranteed win for everyone involved.
Pet fitness trackers with GPS functionality
Trackers enhance the trust between you and your client, clearly showing them the amount of exercise, their dog has had. If you get in a pickle and temporarily lose your hound, the GPS allows you to see exactly where they are, locating them down fuss-free.
Pitpat is an ideal GPS tracker for dog walkers, with no monthly subscription and the ability to share data with your client.
An ultrasonic bark control device
What do you do when you’re out on a walk with a pack of dogs and suddenly the non-stop barking starts? Use the ultrasonic bark control device, of course. It stops the barking and keeps the peace. An effective, harmless training aid. (Psst—you’ll look like The Dog Whisperer!).
Pet tech for groomers
Your tech is (mostly) in the tools you use to give fur-tastic results to keep those fur paws trotting back to you.
Grooming software
A grooming software package helps you organise the admin side of your business so that you can get on with making your clients fur-luscious. Managing and coordinating schedules between you, your workers and clients, booking appointments and sending reminders—the software takes care of it all. Many offer a free trial like Petstar.
Dog dryer
An essential piece of equipment to increase your efficiency and allow more mutts through your door every day. And, of course, they give the most luxurious results too. There’s even the option of drying cabinets, an extravagant spend but well worth it if you have a busy salon. There’s plenty of cheaper alternatives for start-ups.
A5 clippers
A high-quality clipper with interchangeable blades is another essential piece of equipment. Don’t skimp on clippers. They need to be durable, capable of performing time and time again. It’s your staple piece of equipment, so invest wisely.
The oster turbo A5 cordless clippers are a popular groomers’ choice, benefitting from 3-speed controls and the option of using them in either cordless or corded mode.
Trimmers
Trimmers are ideal for more intricate cuts than clippers. They’re used on more delicate areas of the dog such as the paws, muzzle, around the ears and back of the neck. Look for adjustable blades, offering versatility, and ones that are quiet so you don’t spook your hound.
Pet tech for animal rescue shelters
Software and more software
The tech is (mostly) in the software. By using and integrating different software packages for shelters, the bulky admin tasks can be completed efficiently. You can then get on with looking after your rescues.
Animal shelter management software helps to streamline the whole process from when pets come into your care right through to when they leave.
Animal fundraising software allows your website to accept donations from the public, helping to source the financial needs of the shelter.
Microchip scanner
This is essential for your shelter, in the hope that any fur babies that come in may simply just be lost and you can reunite them with their families. Of course, many will have ended up there intentionally, but having one of these will make things clear.
Conclusion
The best tech for your pet business will help you become more efficient and will enable you to achieve fantastic results in what you do. Both fur-paws and humans will love you. Choose your pet tech wisely and it will be one of the best investments you make for your business.
If you need help with creating pawtastic content and putting your business on the map, contact me today.
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